Working with communities

Compassion in action

Driving positive change

Working with communities involves collaborating, listening and understanding their needs. It fosters inclusive decision-making, builds trust and promotes shared ownership. Through active engagement, we are creating positive social impact, empowering individuals and contributing to the well-being and development of local communities.

ANNUAL CSR REPORT 2023-24

In the year 2022-23, our CSR interventions have touched over 8.01 lakh lives across India.

Aarogya

For a healthier India

5+ Lakh

Healthcare beneficiaries

Aarogya is a community health initiative aimed at combating malnutrition in children aged zero to six years. This programme provides supplementary diets and supplements to address the issue. Through awareness sessions, antenatal and postnatal services, we foster behavioural changes in communities, particularly among young mothers and parents. Additionally, we offer curative health care services, encompassing diagnosis, the provision of generic medicines and consultations to cater to the healthcare needs of the communities we serve.

Kaushalya

For a skilled India

28,896

Beneficiaries of skills-based trainings

Kaushalya, our skill development programme, targets unemployed youth, offering training in auto trades, non-auto trades, agriculture and allied activities. With the ‘Learn and Earn’ model, students, particularly those with an ITI/12th pass background, undergo specialised training for the automotive industry. After completing their diplomas, they secure employment with auto dealers, retail networks, vendors and channel partners. Additionally, our other initiatives involve empowering community-based groups of women and farmers, providing opportunities for supplemental income generation through agriculture.

Vasundhara

For a greener India

5.5 Lakh

Trees planted

We strive to minimise our impact on the environment through a range of green initiatives like promotion of renewable resources, creation of carbon sinks through large-scale sapling plantation, construction of water conservation structures and building awareness among the communities. We planted 90% saplings of indigenous varieties and worked towards maintaining the survival rate as high as 90%. Through these initiatives, we could convert numerous locations into micro-habitats for diverse varieties of flora and fauna. We strive to sensitise people, especially younger children about the environment.

Aadhaar

Affirmative action

₹40+ Crore

Worth of business awarded to Affirmative Action suppliers

Our initiatives adopt an integrated development approach to uplift individuals from Scheduled Caste (SC) and Scheduled Tribe (ST) communities. Within the broader stakeholder community, our programmes primarily empower women and support children’s education. Tata Motors’ Affirmative Action Policy underscores its commitment to social equity and empowering socially and marginalised communities, particularly SC and ST, by offering equal opportunities for employment and business associations based on merit, cost and quality.

Seva

Employee volunteering

35,756 Hours

Dedicated by employees to social causes

Our employees, retirees and their family members actively engage in volunteering for various social causes throughout the year. The Tata Volunteering Week (TVW), held in March and September, witnesses intensive volunteering efforts. Volunteering serves as a key mechanism through which we give back to society for the greater good. Apart from contributing professional expertise to pressing environmental and social issues, volunteering fosters social cohesion and empowers communities. This institutionalised volunteering allows employees to associate with significant causes, creating a positive impact on numerous lives.

Amrutdhara

Drinking water solution

20,807

Beneficiaries through water intervention initiatives

Tata Motors’ Amrtudhara, a national programme, focuses on ensuring water security in rural areas and tribal hamlets. We have successfully given every family access to drinking water within a 200-metre radius of their homes. As a result, there has been a remarkable reduction in seasonal diseases like scabies and dysentery, along with improved water, health and sanitation practices. The project has also lightened the burden for women, who previously had to travel long distances to fetch water, resulting in increased girls’ enrolment in rural schools.

Guiding principles

With a comprehensive six-pronged CSR strategy, we address various societal needs, ranging from prenatal care to education. Our initiatives cover a broad spectrum, ultimately promoting employability and creating employment opportunities.

Adopting human life cycle approach

We address health, education, employability and livelihoods, covering beneficiaries’ lifespan, meeting their comprehensive needs at different stages.

Strong business connect

Business partners and associates create a strong business connect for employability programmes, offering on-the-job training, stipends, infrastructure and certifications.

‘More from less for more’ philosophy

We have established multi-stakeholder partnerships, utilising available expertise and technology to develop resource-frugal innovations for greater impact.

Measuring social impact

Assessed by third parties to gauge efficacy and effectiveness, we measure Social Capital creation through appropriate impact measures like Social Return on Investment (SROI).

Engaging stakeholders

Tata Motors’ CSR outreach actively engages business partners across the entire value chain within our ecosystem.

Harnessing technology

We have improved our ability to upscale all CSR processes and programmes and achieve optimal efficiency and oversight through technology.

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